“Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty… I have never in my life envied a human being who led an easy life. I have envied a great many people who led difficult lives and led them well.” -Theodore Roosevelt
It's pretty easy to be unhealthy. Anyone can spend their days eating whatever they want while doing no physical activity.
No one wants to be unhealthy, but not everyone is willing to do what is required to become and remain healthy.
There is effort, pain, and difficulty involved with being healthy.
The same goes for reaching any fitness goal.
If you want to lose weight, it will take a lot of effort and it will be very difficult. It's easy to start your diet on day 1 when your motivation is at its highest, but on day 3 is when the real struggle sets in.
It takes a lot of effort to get stronger in the gym. You must train yourself to push through a lot of pain. It's easy to become inspired to get stronger when you're watching youtube videos of people throwing around twice as much weight as you can lift, but it's a different story when you're only halfway through a grueling set of 8 (and you know you have 3 more sets to go).
Everyone gets caught believing that the goals they are going for shouldn't be this hard. Yes, it should.
If you are not yet where you want to be, you don't deserve to be comfortable. The only way to get there is with a lot of effort, pain, and difficulty.